Nickels and Dimes Spring/Summer '07

Nickels and Dimes was created as a reaction to celebrity culture and the current state of high street brands. The signature tongue-in-cheek graphics of the label, voice out commentaries and ideas with a bold and humorous approach.

The label was established in 2007 and is based in Brooklyn, New York.

The brand is widely influenced by music, tv, film, fashion and sports, and carries references to multiple subcultures that Nichols Von Dime was exposed to, while growing up in different countries.